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So next time you’re considering implementing chatbot technology, be sure to have your expectations in check, understand and map your use cases, and don’t fall for the “me-too” marketing nonsense.Chatbots can indeed be useful, just viewed under the right lens, and the right amount of data to power your queries.People tend to want to find answers without the need to talk to a real person, so organizations are enabling their customers to seek help how they please.Mastercard allows users to check in with their accounts by messaging its respective bot.He has over a decade of international experience in the high-tech industry and deep knowledge of Cloud Computing, electronics, Io T, and product management.Prior to Coveo, Gauthier worked for Amazon Web Services and held various positions in high-tech consulting firms, helping customers envision the future and achieve its potential.Gauthier resides in the Boston area and has an engineering degree from UCL & MIT.In his spare time, Gauthier enjoys tinkering with new technologies and connected devices.
Imagine with me if you will a support agent speaking with a customer over the phone, or even chat support.
To quote Gizmodo writer, Darren Orf: Beyond being dull conversationalists, nowadays chatbots are being rushed out the doors of many organizations, and subsequently failing to reach their full potential due to the “me-too” attitude many organizations employ.
What marketers and organizations are promising, and the reality of the situation, are two very very different things.
Think of it as your own personal podcast producer – pulling up documents, facts, and data at the drop of a hat.
This concept can be translated into the virtual assistants we use on the daily.